Tuesday, September 17, 2013

Panera: Live Consciously, Advertise Brilliantly

WOW!

Just, WOW!  Cramer-Krasselt (agency) and 1stAveMachine (production company) teamed up and put together an AMAZING ad.  While using the Rube Goldberg concept has been done before in commercials, it's been awhile since it's been seen and done SO WELL!

Check out the (extended) ad they created for Panera Bread:



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