Friday, May 22, 2015

I Do Everything "Like A Girl", Always

It is a glorious moment when you take what was meant to be an insult and use it for empowerment.  

Always is using the "Like A Girl" campaign to demonstrate how awesome 
doing things like a girl can be.  Girls' confidence is shaken by the time they hit puberty when in the midst of figuring out who they are as a person, 
outside forces are making them question what contributes to their worth.

Kudos to Always and Leo Burnett.

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